Branding for wellness, beauty and mom & baby founders who want to be remembered, trusted and chosen.
clients come to us for
Mothermoon
(
Wellness Spa
)
Branding a category-defining wellness spa designed for mothers
Moods&Lather
(
Skincare
)
From soap side-hustle to science-backed skincare brand
Frey Skin
(
Skincare
)
Science-forward packaging with warmth and precision
IAK
(
Activewear
)
From scattered pieces to an activewear label Brand World built around listening
We lead with world-building strategy that finds the signal in the chaos and never lets go of it. We translate vision into an elevated and precise visual system — and partner with you through every step, from the first conversation to launch and beyond.
“Willda transformed my brand from disjointed and unclear to cohesive and future-ready. Weronika’s structured approach, including a detailed branding questionnaire, helped me articulate my vision, tone, and competitive edge with clarity. The process was fast-paced and efficient.”
— Aica Suarez, Founder of Moods&Lather
“The strategy questionnaire went deep and pushed me further, asked about long term direction, tone, and where I see Frey Skin evolving over time. I left strategy sessions with more clarity than I expected.”
— Inge, Founder of Frey Skin
“I felt really taken care of throughout the process. What I thought was a chaotic mix of ideas turned into a brand I feel proud of and excited to grow. You helped me understand my own brand better than ever.”
— Łucja, Founder of Narąbane & Naprute
“Everyone comments on our colour palette, and how it translated so beautifully into the physical space. The seamless website experience has been a big part of our success since opening, with both individual clients and corporate partnerships.”
— Verena, Founder of Mothermoon
“Weronika built an actual system out of it, all of it working together. For the first time, IAK looks the way it’s always felt to me.”
— Isha Kharbanda, Founder of IAK
“Willda transformed my brand from disjointed and unclear to cohesive and future-ready. Weronika’s structured approach, including a detailed branding questionnaire, helped me articulate my vision, tone, and competitive edge with clarity. The process was fast-paced and efficient.”
— Aica Suarez, Founder of Moods&Lather
“The strategy questionnaire went deep and pushed me further, asked about long term direction, tone, and where I see Frey Skin evolving over time. I left strategy sessions with more clarity than I expected.”
— Inge, Founder of Frey Skin
“I felt really taken care of throughout the process. What I thought was a chaotic mix of ideas turned into a brand I feel proud of and excited to grow. You helped me understand my own brand better than ever.”
— Łucja, Founder of Narąbane & Naprute
“Everyone comments on our colour palette, and how it translated so beautifully into the physical space. The seamless website experience has been a big part of our success since opening, with both individual clients and corporate partnerships.”
— Verena, Founder of Mothermoon
“Weronika built an actual system out of it, all of it working together. For the first time, IAK looks the way it’s always felt to me.”
— Isha Kharbanda, Founder of IAK
“Willda transformed my brand from disjointed and unclear to cohesive and future-ready. Weronika’s structured approach, including a detailed branding questionnaire, helped me articulate my vision, tone, and competitive edge with clarity. The process was fast-paced and efficient.”
— Aica Suarez, Founder of Moods&Lather
“The strategy questionnaire went deep and pushed me further, asked about long term direction, tone, and where I see Frey Skin evolving over time. I left strategy sessions with more clarity than I expected.”
— Inge, Founder of Frey Skin
“I felt really taken care of throughout the process. What I thought was a chaotic mix of ideas turned into a brand I feel proud of and excited to grow. You helped me understand my own brand better than ever.”
— Łucja, Founder of Narąbane & Naprute
“Everyone comments on our colour palette, and how it translated so beautifully into the physical space. The seamless website experience has been a big part of our success since opening, with both individual clients and corporate partnerships.”
— Verena, Founder of Mothermoon
“Weronika built an actual system out of it, all of it working together. For the first time, IAK looks the way it’s always felt to me.”
— Isha Kharbanda, Founder of IAK
Working with Willda contributed to significant revenue and audience growth, and retail placement in major retail chains, as well as features in Vogue Britain, Die Zeit, Elle Germany and more.
Working with Willda contributed to significant revenue and audience growth, and retail placement in major retail chains, as well as features in Vogue Britain, Die Zeit, Elle, InStyle and more.
Fill in the form below to enquire about your project. We'll be in touch within 24 hours to book your discovery call!
Working with Willda contributed to significant revenue and audience growth, and retail placement in major retail chains, as well as features in Vogue Britain, Die Zeit, Elle, InStyle and more.
Most brands stall in one of five layers: foundation, positioning, visual identity, coherence or growth. Complete our quiz and we'll show you which one is holding yours back, and what to do about it.
Most brands stall in one of five layers: foundation, positioning, visual identity, coherence or growth. Complete our quiz and we'll show you which one is holding yours back, and what to do about it.
FREE BRAND QUIZ
FREE BRAND QUIZ
