Löwenzahn Organics baby food: mother preparing a bottle in a kitchen — photography by Willda Design Studio

Löwenzahn Organics

read full case study

Being the ongoing creative partner behind a fast-growing organic baby brand

How Willda supports Löwenzahn Organics as their dedicated creative retainer — keeping the brand sharp, consistent, and constantly evolving across every channel.

THE CHALLENGE

Löwenzahn Organics is a Berlin-based organic baby nutrition brand trusted by thousands of modern parents across Europe. After years of working closely with the brand, Willda now serves as their dedicated creative retainer – embedded in their day-to-day operations as a trusted external creative partner.

With an ever-evolving product range, active social channels, and ongoing campaign needs, Löwenzahn Organics requires consistent, high-quality creative output without the overhead of a full in-house team. Willda fills that role – moving fast, staying on-brand, and delivering across the full creative spectrum.

OUR APPROACH

Website & Digital Design
Willda supports all pring and digital touchpoints on an ongoing basis. Past work includes:
– Homepage redesign that improved conversion rate by 29%
– Digital onboarding tool for Starterpacks, driving a 34% increase in category purchases

Art Direction
Willda art directed and executed photo and video shoots — from product shoots to lifestyle and talent content — ensuring the brand’s visual story stays cohesive and compelling across all platforms.

Day-to-Day Creative Support
From weekly social assets to seasonal campaigns and retail collateral, Willda handles the steady creative workload that keeps the brand moving — with the quality and consistency of an in-house team, without the fixed overhead.
– Email designs
– Social & paid media templates
– In-store marketing & packaging collateral
– Seasonal and brand-led campaign design
– Custom illustrations and iconography

THE OUTCOME

As Löwenzahn Organics’ creative retainer, Willda keeps the brand sharp and consistent across every touchpoint — from weekly content needs to larger brand moments. The relationship means the team always has senior creative support on hand, without the constraints of a fixed in-house structure.

Parenting & Baby Nutrition
D2C
Retainer

challenge

Maintaining brand consistency and delivering high-quality design output across digital, print, and campaign channels on a retainer basis.

solution

Art Direction
E-commerce Design
Social Media Design
Illustrations
Iconography
Collateral Suite
Retainer

impact

Consistent brand output across all channels with the flexibility of an external partner. Ongoing digital work has contributed to a 34% increase in product sales and 29% higher homepage conversion — with new work delivered every week.

Löwenzahn Organics

read full case study

Being the ongoing creative partner behind a fast-growing organic baby brand

How Willda supports Löwenzahn Organics as their dedicated creative retainer — keeping the brand sharp, consistent, and constantly evolving across every channel.

THE CHALLENGE

Löwenzahn Organics is a Berlin-based organic baby nutrition brand trusted by thousands of modern parents across Europe. After years of working closely with the brand, Willda now serves as their dedicated creative retainer – embedded in their day-to-day operations as a trusted external creative partner.

With an ever-evolving product range, active social channels, and ongoing campaign needs, Löwenzahn Organics requires consistent, high-quality creative output without the overhead of a full in-house team. Willda fills that role – moving fast, staying on-brand, and delivering across the full creative spectrum.

OUR APPROACH

Website & Digital Design
Willda supports all pring and digital touchpoints on an ongoing basis. Past work includes:
– Homepage redesign that improved conversion rate by 29%
– Digital onboarding tool for Starterpacks, driving a 34% increase in category purchases

Art Direction
Willda art directed and executed photo and video shoots — from product shoots to lifestyle and talent content — ensuring the brand’s visual story stays cohesive and compelling across all platforms.

Day-to-Day Creative Support
From weekly social assets to seasonal campaigns and retail collateral, Willda handles the steady creative workload that keeps the brand moving — with the quality and consistency of an in-house team, without the fixed overhead.
– Email designs
– Social & paid media templates
– In-store marketing & packaging collateral
– Seasonal and brand-led campaign design
– Custom illustrations and iconography

THE OUTCOME

As Löwenzahn Organics’ creative retainer, Willda keeps the brand sharp and consistent across every touchpoint — from weekly content needs to larger brand moments. The relationship means the team always has senior creative support on hand, without the constraints of a fixed in-house structure.

Parenting & Baby Nutrition
D2C
Retainer

challenge

Maintaining brand consistency and delivering high-quality design output across digital, print, and campaign channels on a retainer basis.

solution

Art Direction
E-commerce Design
Social Media Design
Illustrations
Iconography
Collateral Suite
Retainer

impact

Consistent brand output across all channels with the flexibility of an external partner. Ongoing digital work has contributed to a 34% increase in product sales and 29% higher homepage conversion — with new work delivered every week.

Löwenzahn Organics

Being the ongoing creative partner behind a fast-growing organic baby brand

read full case study

How Willda supports Löwenzahn Organics as their dedicated creative retainer — keeping the brand sharp, consistent, and constantly evolving across every channel.

THE CHALLENGE

Löwenzahn Organics is a Berlin-based organic baby nutrition brand trusted by thousands of modern parents across Europe. After years of working closely with the brand, Willda now serves as their dedicated creative retainer – embedded in their day-to-day operations as a trusted external creative partner.

With an ever-evolving product range, active social channels, and ongoing campaign needs, Löwenzahn Organics requires consistent, high-quality creative output without the overhead of a full in-house team. Willda fills that role – moving fast, staying on-brand, and delivering across the full creative spectrum.

OUR APPROACH

Website & Digital Design
Willda supports all pring and digital touchpoints on an ongoing basis. Past work includes:
– Homepage redesign that improved conversion rate by 29%
– Digital onboarding tool for Starterpacks, driving a 34% increase in category purchases

Art Direction
Willda art directed and executed photo and video shoots — from product shoots to lifestyle and talent content — ensuring the brand’s visual story stays cohesive and compelling across all platforms.

Day-to-Day Creative Support
From weekly social assets to seasonal campaigns and retail collateral, Willda handles the steady creative workload that keeps the brand moving — with the quality and consistency of an in-house team, without the fixed overhead.
– Email designs
– Social & paid media templates
– In-store marketing & packaging collateral
– Seasonal and brand-led campaign design
– Custom illustrations and iconography

THE OUTCOME

As Löwenzahn Organics’ creative retainer, Willda keeps the brand sharp and consistent across every touchpoint — from weekly content needs to larger brand moments. The relationship means the team always has senior creative support on hand, without the constraints of a fixed in-house structure.

Parenting & Baby Nutrition
D2C
Retainer

challenge

Maintaining brand consistency and delivering high-quality design output across digital, print, and campaign channels on a retainer basis.

solution

Art Direction
E-commerce Design
Social Media Design
Illustrations
Iconography
Collateral Suite
Retainer

impact

Consistent brand output across all channels with the flexibility of an external partner. Ongoing digital work has contributed to a 34% increase in product sales and 29% higher homepage conversion — with new work delivered every week.

Löwenzahn Organics baby food: website screen over parents carrying a toddler outdoors — web design
Löwenzahn Organics baby food: mobile shop beside a porridge bowl with bananas and berries — e-commerce design
Löwenzahn Organics baby food: repeated posters for Demeter baby porridge with a lion illustration — print campaign
Löwenzahn Organics baby food: yellow in-store product display — retail design by Willda Design Studio
Löwenzahn Organics baby food: grid of eight Instagram posts on sage green — social media design
Löwenzahn Organics baby food: discount email on a phone beside a playful brain illustration — email design
Löwenzahn Organics baby food: line illustration of postpartum stitches beside a newborn on a belly — illustration
Löwenzahn Organics baby food: three mobile landing pages on sage — web design by Willda Design Studio
Löwenzahn Organics baby food: mother carrying a toddler beside an illustrated porridge pack — campaign imagery
Löwenzahn Organics baby food: grid of illustrated and photographic Instagram posts on teal — social media design
In the client’s words

“Weronika has helped forge a cohesive brand look and feel across online and offline applications. She helped us to capture a modern organic aesthetic for today’s mum.”

“Weronika has helped forge a cohesive brand look and feel across online and offline applications. She helped us to capture a modern organic aesthetic for today’s mum.”

Liz
— Co-founder of Löwenzahn Organics

Most brands stall in one of five layers: foundation, positioning, visual identity, coherence or growth. Complete our quiz and we'll show you which one is holding yours back, and what to do about it.

Most brands stall in one of five layers: foundation, positioning, visual identity, coherence or growth. Complete our quiz and we'll show you which one is holding yours back, and what to do about it.

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FREE BRAND QUIZ